An App to Help you Protect your Sensitive Skin

Taking care of your skin means knowing which skin care products and ingredients work best with it – and which ones could cause allergies or worse.

Now some clever people in Korea have developed an app that brings all this knowledge to your fingertips.

The HwaHae app links to a database with over 50,000 products, providing a complete rundown of ingredients. It’s a fact of life that not every product is labelled with all the ingredients that go into it – many packs are too small to carry a comprehensive list – but HwaHae can flag the ones you might not want. It's proved very popular indeed.

Using data from the Association of Korean Dermatologists, HwaHae lists the potentially toxic chemicals included in makeup products and rates the degree of harm they could cause. The app is popular because it often shows information that is absent from the covers or commercials of beauty products. HwaHae also categorizes ingredients by skin type and offers recommendations.

HwaHae is designed for those who can read Korean. But where Korea leads in skin care, the rest of the world often follows. Perhaps we can expect an English language equivalent before too long.

RESTORE SKIN TO ITS NATIVE STATE OF HEALTH

From the depths of minerals pools and the heights of mountain peaks comes Ao—a line of beauty born from the wild abundance of the world’s last settled landscape.

Our fresh scientific methods filter nature’s potent energy into products designed to overcome uncertain elements and defend your skin’s dynamic boundary.

_Adaptive ingredients that stand up to the harshest conditions

_Cold processed formulas that retain the raw power of every active

_Instigative expertise that questions standard skincare practices

This is beauty from the brink that brings back your natural balance.

MEET THE DOCTOR

Dr. Mark Gray
Dermatologist, Director Product and R&D
MBChB, FRACP, FRCPC, FRCPA, ABPath, ABDermpath, FRACCS, FASMS Specialist Dermatologist, Specialist Pathologist, Specialist Dermatopathologist, Mohs Surgeon.

Harvard-trained pathologist and dermatologist Dr. Mark Gray deeply understands the science of skin. As the founding Director of the largest provider of skin medical and surgical services in New Zealand, he’s spent the past 20 years listening to his patients struggle with the skincare world’s mixed messages: effective ingredients that are harmful; natural ingredients that don’t deliver results.

Armed with the belief that skincare is evolutionary, he explored breaking scientific advancements and societal trends towards globalism, environmentalism and rising ethical standards to find the ideal balance between health and efficacy.

"Skincare science needs to be on the very edge of social change and evolution in order to succeed."

Dr. Mark Gray

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